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SEO & SMM for Businesses in Oman

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Search engine marketing and social media in Oman are slowly on the rise. More and more companies are realizing the potential of Social Media Marketing (SMM) and Search Engine Optimization (SEO). Despite being the most effective and economic means of marketing, Oman’s businesses spend very less on SMM and SEO. In the wake of the falling oil prices, the economy is diversifying and tapping into the potential of the much hailed internet marketing. It is not unusual to have a reputed company without a website or social media presence here in Oman. We cannot really blame them as their businesses have not always churned out of online marketing. With a major chunk of advertising still predominated by newspaper, the country’s businesses spending on radio/TV/outdoor/magazine/online is less than 10%. With almost 173% mobile subscribers and 73% internet users, the population has already moved with global trends. It is left with the businesses to move out of the traditional market...